The Importance of Sales Process

What makes a business a powerhouse in sales?

Absolutely essential are attractive products offered at a reasonable price to customers who need those products.

Sounds simple? It’s not… but let’s assume you’ve got this right. We also need the underlying sales processes to work because even with great, in-demand products, sales will not reach potential with weak sales processes.

Here are some ways […]

8 Areas to maximise marketing results

The COVID19 environment is encouraging businesses to revisit their marketing approach

For some, this means WAIT AND SEE: do as little as possible in the hope that things stabilise. Others sense opportunity and are taking A BOLDER APPROACH: increasing marketing investment to generate more leads.

Whatever the case, businesses should properly measure marketing investment and outputs. As […]

Digital hub to support small business mental health

Ahead for Business support and resources for small business owners

The Ahead for Business digital hub has relaunched with an expanded range of resources to support your mental health and wellbeing as a small business owner.

This digital hub will offer much-needed support for small businesses mental health through any adverse event and more […]

Precise Cash Flow Management: Best Practices

Improving your cash position brings opportunities and reduces business risk

In the absence of equity and debt financing, alternative cash-flow management strategies can make a positive difference.

These ideas will not apply to ALL businesses but perhaps there are some you can implement. 

1. Get Better Vendor Payment Terms

Vendors are partners and are invested in […]

Small business owners bear brunt of mental health challenges

Uncertainty driving mental health concern for small business

The COVID-19 pandemic and its wider economic impact is the key business-related cause of mental health challenges for Australia’s small business owners, according to a recent MYOB Business Monitor survey.

Speaking at the recent Small Business Recovery roundtable co-hosted by American Express and The Australian Financial Review, MYOB […]

Business Resilience: Focusing on the Priorities

Focus on activities that have the biggest positive impact on your business

That leads to business resilience and organisations which thrive even in uncertain economic times.

But how do we know what to prioritise? There is so much that could be done in so many different areas.

Let’s simplify this complicated subject. First, we need […]

5 Steps to Stronger Cash Flow Management

Recent conditions reveal that some businesses struggling while others ‘going gangbusters’

Businesses at both of these extremes share one priority… which is to carefully manage cash.

Here are our recommendations to help you avoid risk and make the most of your cash resources:

1. Finance Processes Matter

It sounds obvious… but some organisations still lose invoices, […]

Selling online with e-commerce?

Here’s why you need an accountant

With many businesses still closed and everyone spending more time online, it’s no surprise that there’s been an explosion in demand for online shopping.

Going online is a great opportunity for small businesses. It can help expand your offering and grow your customer base (including international reach). However, setting […]

Business Resilience: Through Precise Cash Flow Management

Planning, strategy, goal-setting: they’re all critically important…

But without cash, a business is very unlikely to succeed, let alone survive.

A resilient business is one with sufficient funds for operations and growth, now and in the future.

Managing cash flow is crucial, especially in a tough business environment. And it’s not just a financial, accounting or ‘modelling’ […]

Building your business budget

Top down or bottom up? Building your business budget

By Ben Gay, Salisburys Director

Once you’ve defined your Action Plan, it’s time to understand what this means financially for you and your business.

Start to build your budget. Why do we budget?

Quite simply, making sure the goals and targets you’re setting, and the action […]